Performance Marketer zu 100%

Berufserfahrung

Senior Performance Marketing Manager

Jun 2022 – Heute
DefShop GmbH
Berlin

Head of PPC

Apr 2016 – Mai 2022
Aufgesang GmbH
Hannover

Online Marketing Kanäle

Search Engine Advertising


Google, Bing

Display Advertising


Google, Facebook

Social Media Advertising


Facebook, Instagram, TikTok, Xing, Linkedin

Video Marketing


YouTube, Facebook

Remarketing


Google, Facebook

Mobile Marketing


Google, Facebook

Tools & Techniken

Google

Google Adwords
95%
    • Search
    • Display
    • Video
    • Mobile
    • Shopping
    • Remarketing
Google Analytics
80%
    • E-Commerce
    • Cross-Channel
    • Funnel-Analyse
    • Attribution
Google Tag Manager
85%
    • Google Analytics
    • E-Commerce Tracking
    • Facebook Tracking
    • Bing Tracking
Google Web Designer
80%
    • HTML5 Banner
    • AdWords Banner

Facebook

Power Editor
90%
    • Reach & Frequency Ads
    • Conversions Ads
    • Video Ads
    • Canvas Ads
    • Dynamic Product Ads
    • Mobile App Ads
Bussiness Manager
100%
    • Werbekonten
    • Facebook-Seiten
    • Instagram-Konten
    • Facebook Pixel
    • Produkt-Feeds
    • Facebook Apps
Facebook Pixel
95%
    • Audience Tracking
    • Event Tracking
Custom & Lookalike Audiences
90%
  • Erweiterte Zielgruppensegmentierung